What is Google Ads Display Advertising? Another form of advertising from Google. When it comes to the search engine Google you can advertise in four ways – using Google search ads, display ads, video ads or app ads. The most popular and widely used form of advertising on Google, by marketers and businesses, is Google...Read More
What is Google Ads Search Advertising? What is Google Ads Search Advertising? Well, it’s just another way of advertising. Similar to TV ads or radio ads. Now, with the internet, we have online ads. Google is a search engine to which people worldwide turn for information, products and much more. We type in what we...Read More
A Beginner’s Website: What Is Web Design and Why Does It Matter? A Beginner’s Website: What Is Web Design and Why Does It Matter? If you want your website to be successful, you need a strong website. So what is web design and why does it matter? We answer these questions and more below. Keyword(s):...Read More
SEO made simple for 2018 – Easy tips to improve. Easy to understand guide of what you should focus on when it comes to SEO in 2018. SEO in 2018 is a term thrown around by alot and I mean ALOT of SEO companies in South Africa. But, what does it actually mean and how...Read More
Before getting into how to advertise on Google, it is a good idea to get a basic understanding about what Google AdWords is. What is Google AdWords? Google AdWords is a PPC platform by Google (the Search Engine), that allows companies and individuals to advertise to customers searching for specific products or services. A typical...Read More
Maximise your Google AdWords Results, but how you ask? If you have not heard of Google AdWords ad scheduling then you are missing out big time! Google AdWords hourly performance report gives you the ability to view when your audience are converting. By understanding the day and times that result in the highest return, you...Read More
So you’ve arrived here because you are either investigating “what is SEO” from a career choice or you require the service for your business. For a business, SEO or Search Engine Optimisation is a term that you may have heard but don’t quite fully understand. Let’s get into it. So what is SEO? Search Engine...Read More
What is Pay Per Click? PPC or Pay Per Click advertising is a paid for marketing platform made available to internet advertisers to create adverts that will show up on search engines when specific keywords or phrases are searched for. Simply put, PPC is the ability to purchase clicks or traffic to visit your website...Read More
Email marketing is the fastest way to engage your customers. Social media marketing combined with email marketing will grow your company’s bottom line and increase your brand’s presence. Why should your company use email marketing as your main form of marketing? 1. Penetration Currently there are over 3.5 billion email accounts in the world. That...Read More